Your AI does the work.
Vertiqa makes sure it lands.

Vertiqa is the system of record your AI's work lands in — every contact, project, and promise on one timeline — plus an engine that flags what's slipping and drafts the repair. Claude builds at startup speed; the session ends; Vertiqa is what remembers.

Real demo orgs, seeded data, no sales call. They're service businesses today — same engine, different vocabulary; the founder-flavored walkthrough is a founder's Tuesday. Setup is connecting your email — capture starts immediately. Pricing is public →

1
queue for everything that needs you
5
loops watching follow-through today
100%
of external sends approved by you
Vertiqa · Command Center
What needs attention
5 items · 1 queue
Design partner · Loomtech
Promised onboarding fix · no task yet
Now
Beta user · Karta
Bug report unanswered 2 days
Today
Outreach batch · 12 drafts
Prospect-research output · awaiting your approval
Review
Investor recap · Northbeam
Met 9 days ago · recap never sent
Nudge
Inbound · founder DM
Wants a pilot · captured from WhatsApp
New
Every item says why it matters and what to do next.
The new failure mode

The new founder failure mode isn't building too slow. It's dropping what you started.

AI compressed execution: a prospect list in an afternoon, an outreach sequence in minutes, an MVP in a week. But session-scoped AI forgets. The follow-up cadence lives in a spreadsheet. The promise to a beta user lives in your head. The investor recap you meant to send last Tuesday lives nowhere at all.

One Claude session · Tuesday
2:14 PM

Claude drafts 12 outreach emails

6:40 PM

4 replies · 3 promised follow-ups

Friday

Session closed. The promises live nowhere.

Three surfaces, one spine

Claude does the work. Vertiqa is the spine underneath.

Anthropic’s Founder’s Playbook (May 2026) remaps the startup lifecycle around three Claude surfaces — each a powerful doing engine whose outputs are session-scoped. Vertiqa is where that work lands, accumulates, and gets finished. We map to Claude here because it's what we build with — but Vertiqa captures any AI tool's output the same way.

Claude (Chat)

Quick thinking, sanity checks, and brainstorms — the judgment layer beside the founder.

What slips: The decision lives in a transcript you’ll never reopen.

Claude Cowork

Knowledge work and workflow automation: research, outreach, scheduling, synthesis, recurring ops.

What slips: Outputs land in a downloads folder, not a system that acts on them.

Claude Code

Building and shipping the product itself — from MVP to scaled codebase.

What slips: The fix ships, but the customer who reported it never hears back.

The integration seam

Your AI is the hands.
Vertiqa is the spine.

The prospect list Cowork just built doesn't get re-typed into a tracker — it becomes contacts and opportunities directly, over Vertiqa's MCP server. Use Claude as the hands and Vertiqa catches the work; or use Vertiqa's own agents when you want it born captured. Either way the drift engine watches every loop end-to-end, so nothing the AI started gets lost between sessions.

Connect Claude — or any MCP client — to Vertiqa’s MCP server: your AI writes contacts, opportunities, and tasks straight into the kernels
Connect email and calendar — threads and meetings are captured automatically
Or use the agents that live in the OS — Prospect Research and Outreach Writer draft inside Vertiqa, born captured
Idea → Scale

One system that grows up with the company.

The same operating system carries you from your first cold outreach to a governed, auditable growth engine — mapped to the Playbook’s four stages, without ever swapping tools.

01 · Idea

Discovery that runs itself.

Prospects your AI finds become contacts with cohort tags. Outreach drafts wait in your approval inbox — review, approve, send; every message logged with its sequence step. Interviews book through built-in scheduling.

Non-responders resurface on day 7 as proposed follow-ups, automatically.
Claude Cowork

Exit criterion: problem–solution fit

02 · MVP

Promises become commitments.

Every "we'll fix that for you" is a tracked Commitment. Feedback, bugs, and feature requests flow into one timeline per relationship — not scattered across a dozen threads.

No task created within 3 days? Vertiqa flags it with a proposed repair.
Cowork + Claude Code

Exit criterion: product–market fit

03 · Launch

Operations without bottlenecks.

One prioritized queue — approvals, due commitments, unanswered customers, blocked projects, failed runs. Each item says why it matters and what to do next.

You stop being the person who remembers everything.
All three surfaces

Exit criterion: ops run without founder bottlenecks

04 · Scale

Growth you can audit.

Governed pipelines, approval lifecycles on anything that moves money, hand-offs that survive your first ops hires, a full audit trail, and budgets on every agent.

The relationship memory you've accumulated becomes the moat.
Cowork GTM layer

Exit criterion: systematic, auditable growth

How it works

Capture. Watch. Act — with you in the loop.

1Capture

Email, forms, voice, and your AI tools' outputs flow into governed kernels — contacts, deals, projects, commitments — with provenance on every record.

MCPEmailFormsVoiceWhatsAppIn-OS agents
2Watch

The drift engine compares what's happening to what you intended. Five loops ship today — hardened in service businesses where a dropped thread is lost revenue. You get the same engine. Noisy rules demote themselves — alerts stay worth reading.

Stale quotes
Unanswered customers
Blocked projects
Promises without tasks
Stuck agent runs
3Act

Every repair arrives as a proposed action: a draft plus a task, queued for one-tap approval in the same queue as everything else.

Approving takes seconds; forgetting takes nothing, because Vertiqa doesn't.
Built to be trusted

Speed you can ship. Guardrails you can't switch off.

No autonomous sends

Human approval gates on every outbound message — structural, not configurable away.

Operator-visible failures

No silent stalls; failed runs surface in ≤15 minutes with retry / cancel.

Tenant isolation + audit

Every action logged, every record org-scoped. Full audit trail by default.

Cost control

Per-tenant and per-agent budgets with warn / defer enforcement.

Run your company on memory, not adrenaline.

Start with one loop — promise tracking, discovery outreach, or investor follow-up — and let Vertiqa prove nothing drops.

Prefer the hour-by-hour story? Read a founder's Tuesday on Vertiqa → Or check pricing first — it's public.

Straight answers

The questions you're already asking.

Is Vertiqa a CRM?

CRM is one of its kernels, not the product. Vertiqa is a system of record — contacts, deals, projects, and commitments on one timeline — plus a drift engine that compares what is happening against what you intended and proposes repairs. The CRM parts exist so follow-through has something to attach to.

Do I have to use Claude for Vertiqa to be useful?

No. This page maps Vertiqa to Claude’s surfaces because that is the stack we build with, but the MCP server works with any MCP-compatible client, and capture is tool-agnostic: connected email and calendar, forms, voice, WhatsApp, and agents that run inside Vertiqa. Output from any AI tool lands the same way.

How does my AI’s work actually get into Vertiqa?

Three ways today. Connect Claude — or any MCP client — to Vertiqa’s MCP server, sign in with your Vertiqa account, and your AI creates contacts, opportunities, tasks, and notes directly: the lead list it just researched becomes records, not a CSV in your downloads folder. Connect your email and calendar, and threads and meetings are captured automatically. Or use Vertiqa’s built-in agents — Prospect Research, Outreach Writer — whose drafts are created inside the system, queued for your approval.

Can Vertiqa send messages without me?

No — structurally. Every outbound message sits behind a human approval gate. That is not a setting you can toggle off; it is how the send path is built.

How is this different from Notion + Linear + a CRM + Claude’s memory?

Those tools store what you put in them; none of them notice what is missing. Vertiqa’s drift engine compares state against intent — a promise with no task, an intro that never got a follow-up, a thread that went quiet — and shows up with a proposed fix. Memory is recall. Follow-through is enforcement.

Who owns the data?

You do. Every record is scoped to your organization with tenant isolation and a full audit trail, and the API and MCP server let you pull your records out anytime. Your relationship history is the asset you are building — Vertiqa’s job is to keep it, not hold it hostage.

How long does setup take?

Connect your email and calendar and capture starts immediately — the follow-through loops run with defaults and surface proposed repairs in your queue, with no rule-building required to start. Connecting Claude to the MCP server is a one-time config entry and a sign-in with your Vertiqa account.

Original Playbook reference
The Founder’s Playbook: Building an AI-Native Startup

Anthropic, May 2026 — the source this page maps Vertiqa’s loops against. An independent mapping by the Vertiqa team; not affiliated with or endorsed by Anthropic.

Read the Playbook