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Pipelines

Configure the stages, probabilities, and required fields for each lead and opportunity pipeline.

The pipelines settings page is where you define the stages your deals move through, what probability each stage carries for forecasting, and which fields are required to leave a stage.

Layout

  • Entity-type tabs — leads, opportunities, and any vertical-specific pipelines.
  • Pipeline list (left) — each pipeline you've defined.
  • Preview / config (right) — stages, probabilities, and rules for the selected pipeline.

Common tasks

  1. Create a pipeline — name it, pick the entity, define its stages.
  2. Add or reorder stages. Drag to reorder.
  3. Set probability per stage. This is what forecasting weights an opportunity by.
  4. Mark required fields per stage — fields that must be filled before a deal can advance past it.
  5. Configure transitions — which stages can move to which.

Tips

  • Keep pipelines short. Five to seven stages is usually enough; more fragments the data and confuses reporting.
  • Required fields are a great way to enforce hygiene — you can't guess your way past them.
  • Don't change probabilities frequently. Forecasts are only as trustworthy as the numbers they're built on.

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